How spatial computing is transforming the human experience, from cultural storytelling and social norms to ethical design and life-enhancing tools.
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Tom Ford Fashion is bringing augmented reality into its e-commerce journey with the launch of a virtual try-on experience for its sunglasses. Developed with Perfect Corp., the AR feature aims to help shoppers make more confident purchases and reduce returns.
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MediView has earned its first CE mark, clearing its augmented reality technology for use in European healthcare. For the clinical augmented reality company, this certification gives it the approval it needs to bring its AR tools into clinical environments across the region.
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South Carolina State University has opened the SMART Virtual Reality Lab, a transportation training facility located in its Engineering and Computer Science Complex in Orangeburg.
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Apple has announced new sports-related content to join its growing catalog of immersive video for Vision Pro.
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LSU Associate Professor David Shepherd secured $675K from NIMH to expand ADHD research using virtual reality and noise-canceling headphones.
Editorial
Cirque du Soleil expands its reach in The Sandbox with immersive experiences, digital collectibles, and social gameplay that connect younger audiences to its artistry while boosting engagement and extending its brand into daily digital life.
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Meta has opened its latest retail space in New York. Like its other locations, the Meta Lab NYC is a retail space where visitors can experience its latest AI glasses and VR headsets, access demos, get in-person product fittings and shop for exclusive hardware.
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The U.S. Food and Drug Administration has granted Wandercraft expanded clearance to use its Atalante X robotic exoskeleton with individuals who have spinal cord injuries from levels C4 to L5 and those with multiple sclerosis.
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Sense Arena, a virtual and mixed reality training platform for hockey players, has announced a new partnership with the NHL Players’ Association to integrate official NHLPA player likenesses into its system. The collaboration debuts with NHL Sense Arena ’26
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Rendever, a company that uses virtual reality to reduce loneliness in older adults, has received nearly $4.5 million in funding from the National Institutes of Health. $3.8 million will support its Thrive At Home program, and the rest will go toward building a VR support network for caregivers.
Editorial
AI and robotics are reshaping agriculture through precision farming, promising efficiency and sustainability, but technical, ethical, and access challenges show the revolution is still taking root.
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Pillsbury is celebrating the Doughboy’s 60th birthday with an augmented reality experience that lets fans explore his home for the first time. The virtual tour shows a fun, dough-themed house and includes items from the Doughboy’s history