Intangible Launches Open Beta for Spatial AI Creation Platform for Visual Storytelling

• Intangible’s browser-based 3D tool is now in open beta, giving creative teams a faster way to build visual ideas across film, events, advertising, and games.
• The platform uses a 3D spatial interface that lets users build scenes visually, with real-time cameras, drag-and-drop controls, and layered environments.

Intangible has launched the open beta of its spatial AI platform, designed to help teams build visual stories without writing prompts or code. Running entirely in the browser, the tool combines a 3D canvas with camera views, lighting controls, and more than 6,000 free assets, giving users the power to create full scenes in real time.

The platform was built with creative industries in mind. Film teams can design animated sets and storyboards before production begins. Event producers can walk clients through detailed visualizations before anything is built. Advertising teams can shape campaign imagery with full control over framing, style, and direction. Once a scene is constructed, Intangible’s AI tools generate high-quality images and videos directly from the visual layout, speeding up the entire production pipeline.

Intangible was founded by veterans of Apple, Pixar, Unity, ILM, and other major creative tech companies. Led by Charles Migos and Bharat Vasan, the team says the platform is a response to growing pressure on creators to deliver more with fewer resources. By shifting from verbal prompts to spatial input, they aim to make generative AI more accessible, collaborative, and grounded in how visual thinkers actually work.

🌀 Tom’s Take:

Intangible’s approach turns 3D creation inside out. Instead of using spatial tools to build interactive worlds, it channels that complexity into something more accessible: high-quality flat media. In a market still dominated by images and video, that inversion feels both strategic and timely.

Source: Intangible / LinkedIn