Michael Mascioni

Michael Mascioni is a writer, futurist, and marketing consultant focused on immersive and interactive entertainment. He recently published "Expanding the Immersive Landscape in Leisure Facilities" and advises attractions and design teams.

Editorial

Cirque du Soleil Finds New Fans in the Metaverse

Cirque du Soleil expands its reach in The Sandbox with immersive experiences, digital collectibles, and social gameplay that connect younger audiences to its artistry while boosting engagement and extending its brand into daily digital life.